In order to get the most out of performance marketing, Crossbeat worked on widening Esme Learning’s top-of-funnel channels, increasing lead generation, and improving both middle and bottom-of-funnel conversions. We also helped optimize their tech stack and review organization design to ensure people, processes, and technology were as efficient as possible.
Editorial & brand strategy
Comms planning
Experience mapping & design
Organization design
Technical development
Within the first 3 months, Crossbeat helped Esme Learning increase efficiency by 30%. The company also built several channel partnerships, such as with Wall Street Journal.
In order to get the most out of performance marketing, Crossbeat worked on widening Esme Learning’s top-of-funnel channels, increasing lead generation, and improving both middle and bottom-of-funnel conversions. We also helped optimize their tech stack and review organization design to ensure people, processes, and technology were as efficient as possible.
Editorial & brand strategy
Comms planning
Experience mapping & design
Organization design
Technical development
Within the first 3 months, Crossbeat helped Esme Learning increase efficiency by 30%. The company also built several channel partnerships, such as with Wall Street Journal.